Sophie is a mum of two who lives in London. She is co-founder of 48 London a bespoke luxury lifestyle management & concierge service.
What do you love most about Littlest Luxuries?
Lucy's attention to detail is so discerning when she sources pieces, I never have to worry about an item not looking like it does in her photo, or being in perfect condition, everything is always pristine. Any parent will know how quickly their children grow and how often they need new clothes, especially during particular stages of growth spurts! So I absolutely love that these pieces are all pre-loved and that they will be pre-loved again after my children have grown out of it, whether I hand these down to friends, family or back to Lucy! I also look out for pieces that can be handed down from my older daughter to her brother, such as cashmere jumpers or t-shirts that are suitable for both boys and girls. The sustainable element to Littlest Luxuries is one of the main reasons I shop with Lucy, I also love that each piece has its own story, that I don't necessarily know, but it has been a piece so loved by its previous owners and then to be loved by me and my children is very special!
What are your favourite brands to shop for your kids and why?
There are so many wonderful children's brands to choose from, however my go-to's are Bonton, Bonpoint, Tartine et Chocolate, La Coqueta, Smallable, Children's Salon. I also particularly love Disco Panda Kids and Infaant (which was set up by my friend's husband), Disco Panda in LA in particular focussed on sustainability and both brands have a positive, be kind and love everybody message behind their clothing. This is something I instil in both my children and I think it's wonderful when brands can express these types of important messages to young children through clothing!
Please can you share your secret concierge tips to best enjoy the festive season with kids in London this year.
Christmas is undoubtedly the busiest time of year for families, with so much to do and only one month to squeeze it all in, we at 48 London find this time so rewarding, being able to streamline the run up to Christmas and make it as magical and enjoyable as possible for both the children and adults.
Time is of the essence - something our clients love is that we keep ahead of the curve, ensuring we are on top of release dates for the top theatre shows and immersive Christmas experiences to securing last minute tickets to the Nutcracker and exclusive access to events such as Winter Wonderland Preview night.
Unique experiences - Christmas is all about making memories, we go above and beyond to organise amazing experiences from a personal meet and greet with Santa at home or an arts and crafts workshop with his elves to a festive baking masterclass or for those with an adventurous side, an immersive Christmas treasure hunt around London complete with clues, challenges, prizes and even the odd famous face along the way!
Personalised gift lists - whether it be for our clients children and extended family/friends, or organising all the gifts for schoolteachers (a firm favourite of Sophie's is making up Fortnum & Mason reusable bags filled with tasty treats for her children's teachers), we curate expert gift lists tailored to each individual. We take care of every element from selecting the gifts to wrapping and delivering them, complete with handwritten gift tags and bespoke Christmas cards, no stone is left unturned. One of Sophie's favourite things to do is put together festive clothing edits for client's children, from Christmas jumpers and party frocks to warm and cosy cashmere and festive pyjamas!
Holidays - Christmas is an extremely busy time for travel, whether that be a sunny getaway or to the slopes, we have our clients covered. From perfectly planned itineraries in Lapland, to a client's home in Florida being transformed into a winter wonderland grotto, we are not just busy little elves in London but all around the world for our clients!